Today we are thrilled to sit down with Eulalia Codipietro, the founder of MoveToJoy and Co-Author of the upcoming book "Unlocking Success," alongside Jack Canfield.
With over 20 years of experience across multiple industries, Eulalia has mastered the art of transformation, helping women and organizations unlock their potential through the power of joy. Her unique approach combines mindset strategies, creativity, and resilience, offering a path to personal and professional fulfillment.
In this interview, Eulalia will share insights into her coaching philosophy, her journey as a co-author in her upcoming book, and how joy can be the key to achieving lasting success!
LE : Hello Eulalia! We are so grateful to get this opportunity with you. Would you like to begin by briefly introducing yourself and MovetoJoy to our audience?
Eulalia : Sure! My name is Eulalia and I am originally Italian and naturalized as Luxembourger a few years ago. I have been living in Luxembourg for over 20 years now, where I have been evolving ever since both as a professional and as an individual. MoveToJoy is my coaching brand where I help career-oriented women to embrace a winning mindset, empower themselves and expand to live fulfilling lives. I also help organizations, where I can play a role of consultant and coach at the same time, to foster team collaboration and productivity. My angle is Joy as this is the most expanding and powerful emotion.
LE : Can you share how your journey led to the founding of MoveToJoy?
Eulalia : I have been connected to Joy since a kid, despite the challenges which I had to face during my younger years. In the last 15 years I have experienced very hard emotional challenges leading me to serious health issues. And they turned out to be my full come back to Joy. I relate this journey in my book, Becoming a Champion of Joy, where I use my personal events to illustrate mindset hacks and how joy can help women (but everyone, really), to develop and stabilize positive beliefs in a way that life turns for the better.
LE : That is so interesting - How did you discover that joy was the key ingredient to lasting success in your life and coaching philosophy?
Eulalia : As I mentioned, Joy was always an emotion that I connected with as a kid, and that helped me extract the learnings from every experience, irrespective of the outcome. The moment your life is connected to inner Joy and that you are able to deploy your best version of yourself, life becomes so much easier.
LE : What inspired you to focus on helping career-oriented women navigate transitions and reinventions in their professional lives?
Eulalia : I believe women are the most vulnerable and most critical human assets. I said vulnerable, though, not victims. I think they have huge potential and ability to strive through their lives, and this comes by cultivating self-esteem, self-worth, self-empowerment, and independence.
Transitions and reinventions usually manifest at the cross-road with major life shifts - be it a move to another country, a change in the family setting, a change in health condition or a divorce. These are all moments where women are vulnerable and where career decisions are made, which will influence their future. The idea is to support women in making the best decisions in a way to preserve their professional development and make them less vulnerable to life events.
LE : And what would be your top advice for women currently feeling stuck in their careers but unsure of how to take the first step toward change?
Eulalia : Hhhmm… We feel stuck usually either because we do not see where we want to go, or because we do not know how to go there.
The first thing, is to clarify the reason for this feeling, going to the root of whether the state of fog relates to the what or the how.
Then, to ask yourself, “what is the first thing I can do now to move past this situation?”. And start from there.
LE : MoveToJoy is founded on the values of self-worth, excellence, and integrity - how do they shape your coaching approach?
Eulalia : My founding values encompass 5 dimensions that move around Engagement which is meant to be authentic (uncover the true self), empowering (developing self-worth and dare to shine), ethical (self-respect and social integrity), driven to excellence (delivering impactful results) and sustainable (achieving a meaningful balance). With this type of engagement I help women to develop towards their best empowered version and dare to shine their light.
LE : Having transitioned between various industries and roles, how do you handle the uncertainties and challenges that come with career changes?
Eulalia : There are two sides to it. Within myself: by deploying a growth mindset, managing risks, and planning to execute within deadlines. With my clients: by making sure to effectively communicate and find added-value solutions.
It’s a blend of coaching and consulting/project managing skills.
LE : I am sure many of our readers are curious about your experiences working with expats - have you come across any unique struggles they might face?
Eulalia : Depending on their personal background, expats may face one or multiple challenges, like: cultural shock/integration, networking and creating a positive social circle, finding suitable professional paths, and, if they have kids, set up the environment to raise them - whether that is receiving help at home, schools or doctors.
LE : You have a book coming out soon called “Unlocking Success” which you have co-authored - what inspired you to write the book?
Eulalia : The book is co-authored with Jack Canfield, the #1 Success Coach in the US, whose professional experience spans more years than my age! It’s an immense honor to be part of this project alongside him.
Success is something I resonate with deeply, especially when it comes to defining it in a personal and unique way. As a goal-oriented person, one of my biggest frustrations isn’t failure but not having the opportunity to even try.
What inspired me to join this project was Jack Canfield himself. He was the first coach I followed, and I instantly connected with his easy-going style, his ability to simplify complex concepts, and his genuine passion for joy.
LE : What key message or insight do you hope readers will take away from your contribution to the book?
Eulalia : My contribution in the book is about the “Power of Joy”. Joy is often seen as a happy state of laughter, a clown face, a thing for kids or not-grown up adults. However the hindsight I am giving is that cultivating a lasting sense of joy in life is by far the most helpful during downturns and set-backs.
LE : A Fun Fact about you our readers may not knnow is that you’re pursuing Argentinian Tango professionally. How does this passion inform your coaching, and what parallels do you see between dance and personal growth?
Eulalia : Argentine Tango is my inner source of joy and nourishes other creative activities of mine, like water-color painting and fiction writing.
It is also a childhood dream that I stored away in my younger years because of family reasons. I talk about it in my two books.
The dance itself is very spiritual, emotional and graphic, or at least, these are the essential traits that speak to me the most. As for other dance disciplines, especially when pursued at professional level, tango requires discipline, the ability to overcome sudden events, like an injury or health conditions, which I had to adapt to in my past, the ability to face failure and learn from mistakes, as well as to accept the vulnerability that comes when exposing oneself to the judgment of other people about your own skills or performance, especially if that exposes us to the eye of people we care for or would like to make proud of, at the risk of disappointing them. Accepting my vulnerability is something I have experienced at the last European Tango Championship this year.
My way to Tango is a way forward: I am not yet there where I want to be, but I am on the way to making my vision come alive. So that’s ok.
Argentinian Tango and coaching, or at least, my way of coaching are related in many ways. I love to lead by example: by going through the process of learning and growing into tango, I apply on myself what I preach for with my coachees.
I am also developing a coaching program out of Tango. And finally, I wish to inspire other women to reconnect with their childhood dreams, which often are considered lost in the land of Nowhere where we reach adulthood. The other day, one of my coachees said to me, “I wonder if I should go into writing a children’s book. I do not know what I have to say and, maybe, after all, it is too late for me”. This speaks loud about how when we separate from our dreams we lose track and traction on our identity and therefore what makes us unique in this world, and how we can uniquely make a difference to other people's lives.
This is why I push forward with my initiative in Argentine Tango. I wish to tell and demonstrate to every single woman,“It is never too late. You deserve that spark of life that comes with nurturing your dreams”, which are an essential element to reconnecting with your identity, and therefore, your inner joy.
LE : Thats wonderful! Your daughter, Emma, and your dog, Joy, seem to play a significant role in your life. How do they inspire or ground you in your work and personal life?
Eulalia : Joy, our little white Maltese, is our jumping post-it, reminding us that happiness is found in the little things and in connection with nature.
Emma, my daughter, is only 13 and, yet, she is an incredible source of inspiration. The other day she said to me, out of nowhere: “Mum, regret is the worst of all the emotions”. Curious, I then asked her to deepen her line of thought. She added: “Well, regret comes from a deep state of sadness for, as an example, not having done something you actually wanted to, and that flows into anger”. Her insight is spot-on. Regret is heavy to carry because it is the symptom of our own self-sabotage, us behaving as enemies to ourselves. As usual responses, we either deny this state, and therefore disconnect from within, or when we accept to go through it, it brings us to self-hatred. There is a third way though: developing a good stock of self-compassion, gratitude and joy to overcome it.
LE : It was a pleasure talking to you Eulalia, I am sure our readers have gained invaluable insights. Thus before we end we would like to ask do you have any upcoming events our members could join?
Eulalia : Thank you for having me. I am soon starting my coaching program to help women transition jobs, which is due in October. And in the same month I am planning a Connect & Uplift event with one of my peer coaches - this is an event catered to help meaningful connections and open to both men and women. Next January I am hosting another event, for women only, “B.U - from Beaten to Unbeatable”” with another peer coach who is also a dancer about how to build resilience and leave defeat behind.
LE : That's great to know - we wish you the best of luck in all your future endeavours! Thank you!
Book a Session with Eulalia here : shorturl.at/vyYn3
Keywords : Eulalia Codipietro, MoveToJoy, Unlocking Success, Jack Canfield, women empowerment, career coaching, mindset strategies, joy in coaching, career reinvention, personal fulfillment, resilience coaching, leadership development, business coaching, career transitions, emotional well-being, team collaboration, Luxembourg expat coach, creativity in coaching, coaching events, Argentine Tango coaching, professional growth
