Google launches $399 Pixel phone

Alphabet Inc's Google launched more affordable versions of its Pixel smartphone on Tuesday at about half the price of its current models, and dropped an exclusive US distribution deal with Verizon Communications Inc, signalling a major shift in the in the tech giant's hardware strategy.

 

Since hitting the market three years ago, the Pixel has been a slow seller compared to phones from Apple Inc and Samsung Electronics Co. Google is now moving to close the gap. The new Pixel 3a is priced as low $399, compared with $799 for last year's Pixel 3. The cheaper version will have one front camera instead of two and no wireless charging option. The phone will sell in the same 13 countries as Pixel 3.

 

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